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The World Bank has identified a global jobs crisis, predicting the need for 600 million new jobs in the next 15 years in an effort to end extreme poverty and boost shared prosperity. Small businesses hold the key to creating these jobs, but many have insufficient access to credit when seeking to grow their business - a financing gap that is estimated by the IFC to be as much as £2 trillion.
 
The new ‘Oxford Fintech online short course’ will create a future wave of enterprises to bridge the financing gap and provide new opportunities for job creation.

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Oxford Digital Marketing: Disruptive Strategy Programme

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FINTECH

Register and pay before 12 December 2016, using the promocode EarlyBirdBSM,
to save £200

INTERNET OF THINGS

Delivered in collaboration with leaders in digital education, GetSmarter

8 weeks, online
(excl. orientation) 

Weekly modules, flexible learning

7-10 hours per week (recommended)*

Programme outline:


 

Hear from industry experts and guest speakers as you follow your learning path through the weekly modules of this online programme:

Programme curriculum:

Module 1: 
Marketing Disrupted    
 
 
 

Module 2: 
Marketing Psychology    
 
 
 

Module 3: 
Value Creation    
 
 
 

Module 4: 
Established Digital Marketing Channels    
 
 
 

Module 5: 
Emerging Digital Marketing Channels    
 
 
 

Module 6: 
The Power of Communities and Influence    
 
 
 

Module 7: 
Experimentation, Measurement, and Analytics    
 
 
 

Module 8: 
The Future of Marketing    
 
 
 

You'll walk away with:

The necessary skills to become a leader in the digital marketing environment and generate growth for your organisation.

Valuable insight on the effects of disruptive technology on digital marketing practices.

A certificate of attendance from Saïd Business School, University of Oxford as validation of your newfound knowledge and skills, as well as access to a global network of like-minded business leaders.

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Access to the official Oxford Executive Education Alumni group on LinkedIn.*

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*This is an official Saïd Business School, University of Oxford alumni group for  online and executive programmes. Should you fail to successfully complete the group access will be revoked.

This online programme from Saïd Business School, University of Oxford, is delivered in collaboration with digital education provider, GetSmarter. Join over 70,000 students globally who have already benefited from the opportunity to:

An online education that sets you apart

Experience a flexible but structured approach to online education as you plan your learning around your life to meet weekly milestones

Enjoy a personalised, people-mediated online learning experience

Gain verifiable and relevant competencies and earn invaluable recognition from a top-tier university, entirely online and in your own time

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Contact us: getsmarter.com | +44 203 457 5774 

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Module 1: 

Marketing Disrupted

Module 2: 

Marketing Psychology

Module 3: 

Value Creation

Module 4: 

Established Digital Marketing Channels

Module 5: 

Emerging Digital Marketing Channels

Module 6: 

The Power of Communities and Influence

Module 7: 

Experimentation, Measurement, and Analytics

Module 8: 

The Future of Marketing


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